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Wednesday, April 30, 2008

Criminal Sentence 7: Everyday Is Ordinary

So a few weeks ago I'm driving by a construction site. A new grocery store is going up. Its name and hours are on a sign even before the building is finished. This is not really a sentence, but I'm sure you'll forgive me:

Everyday 8am-10pm

Nothing special at that store. It's just regular, ordinary, everyday. No need to shop there. I don't think that's the kind of customer response the store was hoping to get. A space is a little thing, but here it makes the difference between "daily" (every day) and
"run of the mill" (everyday).

2 comments:

Anonymous said...

My local tire store has another example of a sign with an unintended meaning:
WE BEAT EVERYBODY!!!
I'm pretty sure they meant everyone else's prices, but... Now I'm not sure if I want to shop there! :p

The Sentence Sleuth said...

Ha ha!