Criminal Sentence 363: There are Capitalization rules

From an ad in the paper (this was a head):

"There is Help."

There are perhaps three ways to go with capitalization with heads:
1. Initial cap all words: There Is Help.
2. Initial cap only the first word and proper names: There is help.
3. Initial cap all words except articles (like "a" and "the" and short prepositions like "of" and "by"): There Is Help for Your Capitalization Problems.

The important Things are To be Consistent and to Not Capitalize randomly.